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Who's Got Pricing Power?

Motley Fool Money

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The Super Bowl Advertising Dilemma

This chapter explores the exorbitant costs of Super Bowl advertising, discussing how a 30-second spot can reach up to $7 million. It examines the effectiveness and risks of ads during high-stakes events, contrasting strategies of iconic brands with those of emerging companies. The conversation highlights the changing landscape of advertising influenced by streaming services and shifts in viewer habits.

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