The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 618: Scaling for the Enterprise: Top 5 Lessons on the Upmarket Journey with Airtable CEO Howie Liu and Coatue Management General Partner Caryn Marooney

The Official SaaStr Podcast: SaaS | Founders | Investors

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The Importance of Having a Big Tam

Airtable is a horizontal platform. It can do anything. That is beautiful, that is wonderful. But it's also hard from a go-to market standpoint to actually focus and make sure we're providing the best experience for our customers. Yet at the same time, Legos don't just sell pieces of Lego as random pieces with no common purpose. And so what you've done is maintain the underlying horizontality while maintaining an upsell function in some cases.

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