Future-proofing media
The Media Show
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Navigating the Future of News Media
This chapter examines the challenges and strategies faced by news organizations in the digital age, particularly focusing on Sky News' vision for a premium video-first newsroom. It discusses the evolving media landscape, audience engagement, and the balance between free and subscription content, while highlighting the necessity for innovation in a competitive environment. The conversation underscores adapting to consumer preferences and the successful transition from print to digital for future profitability.
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