Lenny's Podcast: Product | Growth | Career cover image

Navigating comms and PR | Lulu Cheng Meservey (Substack, Activision Blizzard)

Lenny's Podcast: Product | Growth | Career

CHAPTER

Strategic Audience Targeting in Communication

This chapter explores the strategic targeting of specific audiences on social media, focusing on Twitter as a key platform for message delivery. It also addresses the challenges of compliance and suggests how automation tools can aid startups in navigating these complexities.

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