
RV E24 - Reaching a Niche Audience, CMO Hiring Advice, Finding Strategic Clarity, and more! | TikTok Live 25
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Demand Gen vs Product Marketing - What's the Difference?
In a poll on LinkedIn, 82% of people said that their demand and team reports into marketing. And about 4% was other in small companies where you report to the CEO. "I continue to challenge whether this division of responsibility between marketing and sales even makes sense for B2B companies anymore"
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