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Amazon's Cash Flow Dynamic
Amazon charges me $129 at the beginning of the year before I make any purchases on their website and they get to do stuff with that cash. It is an incredible form of float on top of many other forms of float that they have going on in their business. Amazon can work on charging even lower prices, providing even more vendor selection and even better convenience like all three on the Holy Trinity. That attracts more customers, more customers than attract more sellers and suppliers on the platform. And then that allows Amazon to get more operating leverage.