How Guy Yalif helped Intellimize grow and raise $30 million in Series B funding
How to Win podcast with Peep Laja
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The Death of the M L in Data Driven Marketing
The death of the m l is not something we ask non technical marketers to appreciate. We talk about how it helps them accelerate their testing, how they will learn more and make more money. To win you need to be objectively better at creating winning customer value for a particular set of customers. I used to think that you needed to be better to win. Then i thought it's harder to be better, so it's more important to be different. Now i'm convinced that you needto be both better and different.
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