This is Product Management cover image

263 Transformation is Product Management

This is Product Management

CHAPTER

Health Care - Is It a Health Care System?

At g i imagine in your world, defining who the customer is isn't as easy as some companies have various stakeholders groups. We spend a lot of time thinking about personas lately, because theyre are so many different customers. Primarily, g helt care is to be to be company. So we're selling medical equipment and services to hospitals, which then serve patients....

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