Digital Marketing Isn't Getting Hit First, but It's Changing It, Right?

i feel like last year i o s is what changed it, cause the adcost went up. It really made people if they didn't have the sales conversion on the back and had to figure it out. I swear, every one of our clients we've had to create some sort of like flashsale, flash promotion, cash confusion in the last like, two months do exactly that. So i think that's really important for people. And it shows kind of like what you've been doing the last couple of years hasn't been good enough. Is now going to shine the light on that, for sure.