Eric Schwartzman on the Myth of Organic SEO
Marketing Over Coffee Marketing Podcast
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Organic SEO: Myth or Reality?
This chapter explores the concept of organic SEO and its validity in the face of manipulative tactics. The discussion revolves around the challenges faced by generative AI in replicating imperfections and the distinction between white hat and black hat SEO techniques. Overall, it concludes that organic SEO is essentially a myth, as the algorithm can be easily tricked, giving an unfair advantage to those who manipulate it well.
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