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Fabian Heckenberg, Naja Nielsen & Gard Steiro: The Hard Truths About AI Every Newsroom Leader Can’t Ignore (Recorded Live at Nordic AI in Media Summit 2025)

Newsroom Robots

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Navigating AI Project Prioritization in Newsrooms

This chapter explores effective frameworks for prioritizing AI projects in newsrooms, focusing on the shift from uncertainty to structured development. It underscores the need for clear goals, timelines, and new user engagement, illustrated by challenges encountered during user testing in the VG project.

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