Strategies for Fighting back and Building Brand Awareness in E-commerce

Discover how to launch and boost your product on Amazon in this episode with Ian Page and Nick Shucet. Ian covers pricing, quality, and valuable tips for navigating Amazon's market. Explore PPC advertising, smart inventory management, and troubleshoot common launch issues.

In this episode you'll learn:

• The vital elements for a successful Amazon launch.
• Why pricing, value, and quality are crucial in your launch strategy.
• Advice for resellers transitioning to private label.
• A sneak peek at Sellico's new product focus group service.