How this CMO Scaled from $30M to $2B (#110)
The Shopify Growth Show
00:00
What's Your Strategy for Marketing?
You have to decide what are your company goals, right? Independent of marketing, what is the company trying to do this year? It's socializing that to get buy in to get budget from everybody else. And then can you like rally the team to like delegate and elevate and leverage? What are some things people can do to get those skills?
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