How to Be a Successful Copywriter

Brandon: I think if we're not spending a significant amount of our time and resources on building cutting edge AI into our workflows, then the legacy skills that we have won't count for much. So finding new and innovative ways to do things with our AI or to combine other abilities feels like a real opportunity. He says he's wary of how much that process can be replicated by anyone anywhere as these tools develop. "I'm kind of at the point where I'm trying not to go all in on AI with everything I do," Brandon says.