MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Data Privacy Compliance Vs Innovative Marketing Technologies

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Navigating Culturally Intelligent Marketing Strategies

This chapter explores the balance between global brand identity and hyper personalization in marketing. The speakers discuss strategies for overcoming challenges in building a relevant brand across diverse markets to enhance customer engagement.

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