Bridging Classroom Theory to Corporate Innovation

Matt Morfopoulos is the Chief Growth Officer at Respond Flow. Nowadays most people use text messaging as their primary mode of communication. Respond Flow allows companies to send personalized text messages to drive sales, create stronger relationships, and build customer loyalty. Text messages are the best way to reach your audience and build human-centered relationships. Matt has always had a passion for entrepreneurship and start-ups. In this episode, he talks about why text messaging works, how they have been marketing Respond Flow, and how they use text messaging to prospect clients.

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