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Exploring the Major Pitfalls (and Wins) in Business

The EntreLeadership Podcast

CHAPTER

The Importance of Diversification in Agriculture

"I love my cows and I love what I do. And doing more of it is, you know, in agriculture, economies of scale is a very real thing." "You don't need to get in the jelly and the honey business, you're in the milk business, right? Unless you're distributing someone else's," he says. "'Tour agrituro or whatever you call tourist agritourist' sounds like a lot double the work or triple the work for me", Lister adds. 'Those cows don't take a vacation,' his wife wants to go to the Bahamas but those cows have to be milked every day.'

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