One Of These Has To Be Unique For Your Gym To Stand Out
WTF Gym Talk
Finding Your Unique Edge in the Fitness Industry
This chapter explores the significance of uniqueness in the fitness industry, highlighting the need to deliver services in distinctive ways or target specific demographics. The discussion warns against the misconception that simply improving service quality is enough to achieve uniqueness in a saturated market.
If you want your gym to stand out from the crowd, one of the following needs to be unique:
1. The problem you solve
2. How you solve it
3. The person you solve it for.
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