3min chapter

Grow Your Online Fitness Business πŸš€ cover image

Why you shouldn't twist peoples nipples on the phone

Grow Your Online Fitness Business πŸš€

CHAPTER

The Importance of Pain-Based Marketing

A lot of businessmen tours teach this kind of pain-based marketing and very aggressive sales tactics. The less willing someone is to buy something from you, the less willing they will be to engage with the program. It produces problems down the line for the coach that has to actually then deliver to that person so it's a poor fit. You've just got to kind of brute force it and again it causes those same problems.

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