2min chapter

Traction cover image

How Calendly Scaled Into the Enterprise with Kate Ahlering, Calendly

Traction

CHAPTER

How to Increase Sales in a PLG Company?

We actually have no issue with that whatsoever if someone enters into a free trial, regardless of their ICP use case. And in doing so, they're very likely to expand and we see that in our net revenue retention numbers. So even starting someone with just a few seats is not a bad outcome because we have faith and belief in the product over time. It's fascinating to think about, but you might even want to start compensating reps for deals that they touched pre-conversion.

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