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6min chapter
Clicks to Conversions: Optimizing the mobile user experience with Scott Smith of FanDuel
The Frictionless Experience
Exploring Ways to Reduce Friction in Online Experiences
This chapter explores tactics like geolocation, personalized promo codes, and QR codes to reduce friction and enhance user experiences in online platforms. The speakers discuss challenges in simplifying processes, creating personalized offers, and tracking user interactions for improved loyalty programs.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode