There's been no new fundamental wisdom here for thousands of years. The problem isn't information, the problem is not doing what we know to do. E i me so powerful if you think about that. I talked to a guy named rich marisa who was married. And his thing with his wife was the hallway light. He'd always forget to turn the hallway light off. So he went to home depot and bought like a 15 dollar light switch timer. It actually has these little buttons that say, five minutes, 15 minutes, whatever. Now when he goes outside, he can just press the tha 15 minute button, and he comes back outside, and even if he forgets, the
Dan Heath is the co-author, along with his brother, Chip, of four New York Times bestselling books: Made to Stick, Switch, Decisive, and The Power of Moments. The Heath Brothers’ books have sold over three million copies worldwide and been translated into 33 languages. But, interesting, separated by 10 years, the two weren't super close until they began to collaborate later in life. Their work has transformed not only the lives of millions of readers, but along the way, two brothers as well. Dan’s new book - his first solo release - Upstream: The Quest to Solve Problems Before They Happen (https://amzn.to/3hmfMC7) debuted in March 2020 and was an instant Wall Street Journal bestseller. Dan is a Senior Fellow at Duke University’s CASE center, which supports entrepreneurs who are fighting for social good. He lives in Durham, North Carolina.
You can find Dan Heath at:
Website : https://heathbrothers.com/books/upstream/
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