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How to Find Your Niche and Grow a Community on Instagram, with Warren Carlyle - 447

Build Your Tribe | Grow Your Business with Social Media

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Taking a Journalistic Approach to What You Do

I think we should talk about feature accounts because a huge thing I see is most of them don't take a journalistic approach and transform the content. You have such an opportunity to build a brand. If you want to create a theme account around your favorite thing, if you like fencing or whatever, take that content, inject your personality,. Your values, your storyline, your narrative. And if you transform that content, you can build a fanatical community.

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