How writing changed Tim Denning's business life forever | #637
The Small Business Big Marketing Podcast with Tim Reid
The Importance of Having a Blog on Your Website
Podcasts are great for brand awareness and for raising interest around something. But because people are walking the dog, driving the car, commuting to work, going to sleep, they're not in a position to click a link. So I get it. They're absolutely part of the funnel, for sure. What is it today? It's a very multimedia experience. And writing is the foundation of all content. That's how I think about it. Despite what you said about blogs appearing on websites, you do have a blog on your website.
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