2min chapter

F1: Beyond The Grid cover image

Mario Theissen: the highs and lows of BMW’s F1 journey

F1: Beyond The Grid

CHAPTER

BMW's Culture: To Promote From Within

BMW have always preferred to grow people from inside. The only exception was the early years of 1999, 2000 and 2001. We didn't have Formula One experience inside BMW. So we had to take on a lot of people which made it difficult in the early years. It would have taken one or two or maybe three more years but I'm still convinced we would have got there.

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