The Difference Between Black Hat and White Hat Motivation

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White Hat is empowerment of creative and feedback, which means you're intrinsically being creative. Black Hat is what we talked about, unpredictability and curiosity. White Hat motivation is usually good for loyalty programs or community management. Black Hat motivation is good for short bursts of activity like buying a ticket at booking.com.

Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. He is the Founding Partner and Chief Creation Officer of the premium consulting/design firm The Octalysis Group, as well as the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards.

We talked about why games are often more engaging than real life, The Octalysis Framework-Yu-Kai’s most substantial life work that breaks down all human motivation into eight core drives, why traditional schooling so boring, how to gamify your real life, flow theory as it relates to the Octaylsis, and Octalysis Prime-Yu-Kai’s online gamified learning platform.

Yu-Kai Chou Blog: https://yukaichou.com/

Octalysis Prime: https://island.octalysisprime.com/#!/

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