Bernie Ecclestone: Fast money
Good Bad Billionaire
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The Rise of Bernie Ecclestone in Formula One
Exploring Bernie Ecclestone's journey to power as Chief Executive of Focher in the competitive world of Formula One, detailing his alliances, struggles for control, and strategic moves such as securing TV rights. The chapter delves into the intense rivalries and power dynamics, showcasing how Ecclestone transformed the sport with a focus on profit and glamour, ultimately becoming a dominating figure in the industry.
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