App Marketing by App Masters cover image

Sustainable App Growth and AMA with Steve P. Young

App Marketing by App Masters

00:00

Optimizing App Growth through ASO and Advertising

This chapter discusses App Store Optimization (ASO) strategies and advertising techniques to enhance app visibility and growth. It highlights the importance of selecting the right keywords, examining case studies on the effectiveness of combining ASO with targeted advertising, and exploring the unique challenges of optimizing for different Apple platforms. Additionally, practical tips and best practices for improving app rankings and conversions are shared, emphasizing user engagement and visual appeal.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app