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ANGEL: Freestyle’s Jenny Lefcourt on nailing non-consensus bets and avoiding hype | E1704
This Week in Startups
The Benefits of a Better Up Product
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A portfolio company of ours a better up started out providing executive coaching to the enterprise. Now fast forward any company looking at better up or what Lexi calls ankle biters better up is such a far better product and a better proposition because they've gotten bigger so it's easier for them to close an account than it would have been to close their first account got it? So yeah I think all back to your question of what business models work is when that flywheel really kicks in even in better up if you're B2B or in their case B2B2C there's typically a way that like when you get one side of it working it sort of sort of greases the wheel
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