
How To Fascinate Your Prospects With Sally Hogshead
Dan Kennedy's Magnetic Marketing Podcast
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The Fascination of the Advantage System
The fascinate system, the fascination of the advantage system was originally built on branding. The exact same principles apply between you as an individual and your company. Your job is not just to tap somebody on the shoulder at a cocktail party or ask them for their attention. Instead, we want to fascinate our listeners to Fascinate our audience.
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