How to Build a Media Company

I've seen more and more companies try to become media businesses so they have the products and then they go try to build the media stuff. And it feels like there's a lot of people who are realizing maybe should do it the other way is like build, build the distribution and then figure out the products. There's risk when you build a brand as a media company because most brands rely on personalities early on if they're going to do it that way.

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app