Is There a Difference Between Information and Data?

There is a huge amount of data in the construction business also in every other business. The key work of somebody who isn't actually pounding nails or turning screws are figuring out what is useful information and doing something with it. This is why social media is such a useless way to learn about how your brand is doing. It's not for the masses of trolls on Twitter or Facebook to pontificate and opine on because if they don't get the joke it's not for them.