The Small Business Big Marketing Podcast with Tim Reid cover image

The Today Show's Chief-of-Staff Joshua Del Pozo on how to get national TV coverage for your business | #617

The Small Business Big Marketing Podcast with Tim Reid

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The Benefits of Reaching Out to a PR Agency

I am surprised at how many emails I personally get from PR agencies representing pretty small businesses looking for exposure. Maybe the smart PR agencies are onto this and have got little packages where they say, listen, we'll sit down with you. And that's the other huge benefit is that PRs would have the most incredible database of contacts. You're going to have an idea, an email, a press release, then there's going to go and deploy it out and hopefully something sticks. It could also be something that you could look to do it to give you a listen and advice on what PRs do, why they're helpful or maybe your business is not up for that yet.

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