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Riot Games: Brandon Beck and Marc Merrill
How I Built This with Guy Raz
Warcraft 3
Warcraft three shipped with what's called a map editor, which is an ability for players of the game to utilize the in game assets. And then you could upload these maps that'll have these and rule sets to anybody else in the world that could then go playing. It created this possibility space for people with relatively limited knowledge ofn all the various disciplines required to build a game. So there was a ton of experimentation. And, ye, there was magic in there.
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