The Disney analogy and Snow White and the seven dwarves names, like your children knowing that. It reminds me of what I think are the biggest risks to Mr. Beast's empire right now. One is just key man risk. Jimmy getting hit by a bus like that would obviously be a huge shot to all of these businesses because they are still inextricably inextricable linked to him. The second risk,. which I don't feel like has talked about a lot and we saw like little bits of this last year was cancellation risk. And I would actually argue that risk is the most likely risk not because Jimmy is someone who will get canceled.

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