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286 - Underrated Content Marketing Asset with Eric Jorgenson, CEO of Scribe Media and Bestselling Author

The Marketing Millennials

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The Value of Quality in Branding and Self-Publishing

This chapter explores the critical role of quality and presentation in branding, especially in book publishing. It contrasts traditional and self-publishing, promoting self-publishing as a means for authors to maintain creative independence and ensure professional quality in their work.

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