The distinctive quality about what it means to be a professional in any field is your ability to observe deeply and precisely the needs and wants of the other. Why do you think more people aren't like that in the modern world? "I'm writing this massive article on what it takes to build an audience in 2021 and beyond"
The path to success doesn't have to be as hard as we make it. In our pursuit of over-achieving, we tend to overwhelm ourselves until we burn out. According to Greg McKeown, this desperate pursuit of success gives us even less results and he's here to teach us how to succeed without burning out.
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