Intro

I use Granola every single day and it’s quickly become a beloved product in the tech community.

But it was a winding journey to get there…

So in this episode their co-founder and designer, Sam Stephenson, gives a behind-the-scenes of what it was like going 0 → 1 with Granola:

• How to navigate the idea maze for an AI product
• What Sam has learned about prompt engineering
• What it takes to succeed as an early stage startup designer
• How they arrived at Granola’s breakthrough interaction pattern
• A glimpse of Granola’s future product roadmap and teams strategy
• The piece of advice that reshaped how they think about onboarding
• a lot more

• ⭐ Granola is offering 3 months free for you and anyone on your team(!!) using this link
• They’re also hiring a founding designer
• Sam mentions Soleio who was their first investor
• Daniel Kahneman is the psychologist Sam mentions
• The Science of Managing our Digital Stuff
• David Lee is the YC Partner who gave them onboarding advice

If you liked this episode then you’ll enjoy the interview with Colin Dunn (co-founder and designer of Visual Electric)