Reviving Print in a Digital Age

This chapter explores the enduring significance of lifestyle media, particularly print publications like Vogue, in contrast to social media platforms. The speakers reflect on their personal connections to print media, the nostalgia it evokes, and its potential as a cherished heirloom, while also discussing their experiences and aspirations in the evolving media landscape. They highlight the challenges of running a media business in 2024 and the shift towards personality-driven storytelling in marketing.