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Do You Have an Audience?
"I have an audience, right? But I don't know what they want," he said. "If it's not at least, you know, 10 hours, it's going to take me 10 hours to kind of 10 to 15 hours to put it together" He estimated his time would cost him $700 to $1000 an hour in order to launch the course. 'You got to build it first' is a good way to go if you're trying to start your own business or get people to pay for something with their money.