The product is called look alike audiences at facebook. I didn't work on it, but it was developed when i was there. If logan and zack are closely connected in the social graft defined by twitter or facebook, r what, and logan starts doing a thing, then another advertiser can target people like logan. It's one of the most powerful ad targeting. The discovery thing is spot on. Int knows exactly what i want,. And sometimes it knows more thani want, showing me things that you don't even know about. Ik'm kind of shock yei'm suuuuurrry surprised to see how well this works. But  in retrospect

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