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Ben Smith on the End of an Era for Digital Media
Odd Lots
The Negative Force on the Digital Media Business
BuzzFeed was a big bet on Facebook, Twitter and Pinterest to be your distribution. And that bet went totally wrong. Here's a 2023 question for BuzzFeed: Where does traffic come from today? It doesn't feel like many things like go viral at any level anymore. But in a weird way, it's this internet from 15 years ago before social media existed, that has returned.
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