5min chapter

MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

The State of AI Tooling

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

AI Integration in Content Creation and Marketing

Exploring the challenges and benefits of incorporating AI tools in streamlining content production, emphasizing on-the-job training and data analysis to improve decision-making processes. Discussion on Clay, an AI tool for lead generation and contact information retrieval, showcasing the power of AI prompts for data analysis and segmentation.

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