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#103 Get Lost in the AWSM Sauce

The Pitch

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Getting Sauces in the Rainbows, Fries, Dishes

The pitch is sponsored exclusively by Toyota Crown. We're back in the pitch room, turn tasting room, and the investors are a little lost in the sauce. There's machines, there's powders, there's exclusive, but maybe not so exclusive? It's a lot. And Charles wants to bring things back to the actual sauce. I would come with a different question: You don't see a breakthrough sauce brands like Sir Kensington or Hines. This isn't a category where many successful companies were able to be so successful on a relative basis. Isn't it a category where some other categories have been more successful than others? That's one that's hard for me to think of

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