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Facebook Ad Manager - What Is Your CPA?
Facebook is saying, hey, look, we are like based on what I've called together and this certainly isn't scientific. And it could just be, you know, if, if revenue is down and prices are up, what's going on here? That only means that like there's fewer auctions being run. But those Q4 budgets, but that was true exactly 52 weeks ago too, right? Like 52 weeks ago, yeah, it's dropped over 29, 2021.