2min chapter

Social Media Marketing Podcast cover image

Rethinking the Customer Journey: A Strategy for Marketers

Social Media Marketing Podcast

CHAPTER

What Is the Minimum Required for a Strong Trust Signal?

Social proof, yes, is woneof boxes. What would be the minimum required that you feel like would be a strong trust signal? Well, i always start with testimonials. And they just have a lot of power. Even if people think, oh, y, you're just showing the people that are really happy. Well, bfortunately, you've got happy people. So i always a there another one that can get in to try. But some, in some industries, case studies ar certainly a truste like that.

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