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S2E23: Bain Full Case Interview Example (with future Bain consultant)

Strategy Simplified

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The Pros and Cons of Increasing Price Per Purchase

If our customers are buying the same quantity per purchase, that feels like the best lever to drastically increase our revenues. I'd actually like to look at selling more units per purchase first because of how easy it is to do. And then maybe we could look at sell more frequently if that doesn't get us to where we want to be. Jesse: Maybe there's a maybe we we create a some sort of game with prizes based on how much you buy candy Sort of a Willy Wonka approach, if you will.

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