10min chapter

Fashion People cover image

Nike x Skims and Luxury’s Upswing

Fashion People

CHAPTER

LVMH's Strategic Portfolio Decisions

This chapter explores LVMH's strategic focus on divesting underperforming assets within its luxury brand portfolio, particularly in wines and spirits. It also examines Jonathan Anderson's potential role at Dior, assessing the balance between creativity and commercial viability in a competitive market.

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