What Are You Observing in the Analytics Industry?

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Frederick: It's almost like we made the whole planning of the show too complicated. I've been in the industry for over a decade by now. And one thing that I've always observed is people have preconceptions about what analysts do and that goes both for the business side and also for the analyst side. So yeah, this could be a real short episode. It's going to be super simple, yeah, just do this. Frederick: There are there are very complex aspects of analytics.

Do analysts make things more complicated than they need to be, or is the data representing a complex world, so that is just the nature of the beast? Or is it both? Stakeholders yearn for simple answers to simple questions, but the road to delivering meaningful results seems paved with potholes of statistical complexity, data nuances, and messy tooling. What is a business to do? Frederik Werner from DHL joined Michael and Tim for a discussion that definitively determined that, well, the topic is…complicated! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.