The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders cover image

TAM 076: Automating With Zapier – Mike Knoop

The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders

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Zap Triggers and Digesting

The digest is a built in app that we've built. We have I think maybe 20 or 25 built in apps now and digest is just one of one of many. You can every time a digest app runs, it inserts like some content into a digest. And when you set the digest up the first time, you tell it how long or how many items do you want to wait for it to collect before it will release all of the steps of the zap to the final step. So a great example of this would be if you wanted to get like an email in your inbox every night of like all of the mentions of your brand on Twitter.

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